CLASSIC / EARTH 45
QLOCKTWO CLASSIC becomes QLOCKTWO EARTH 45
Time as a cultural achievement could never have established itself without language. Language is at the heart of our perception of time during the day, without it we would not be able to make appointments or tell others what time it is. With the introduction of our second art object, QLOCKTWO becomes an umbrella brand and our first creation is given the name that most accurately describes it: EARTH.
The use of the term "EARTH" will be introduced in future in place of the explicit mention of the brand name "QLOCKTWO" in the object designations. From this point onwards, the term QLOCKTWO will function exclusively as a brand name. At the same time, the designations TOUCH, CLASSIC and LARGE will be adapted. In accordance with the actual size of the objects themselves, the TOUCH model becomes "13.5", CLASSIC becomes "45" and LARGE becomes "90". The sum of the crosses of each of these measurements always results in the number nine - a number that is traditionally regarded as a magic number for perfection.